Hollywood new movie Transformers 3 is not only winning over audiences and breathing new life into 3D it’s also breaking box office records. Box Office Tracker Exhibitor Relations is showing that the third film Dark Of The Moon will bring in over $100million by the 4th of July making it the largest holiday box office on record.
3D Box office take has been on the slide over the last while with Green Lantern taking the hardest hit with less than 40% of its revenue coming from 3D ticket sales. Transformers 3D on the other hand has seen over 60% of its revenue come from 3D ticket sales.
Transformers will become a billion dollar franchise in the next month if things keep up as they are at the box office.